Tag Archive: historic architecture

Historic Midvale City Hall – Salt Lake Valley, Utah

January 16, 2025 0 Comments

Historic Midvale City Hall - Salt Lake Valley, Utah

A view of Midvale, Utah’s historic City Hall, now a performing arts center.

Midvale, Utah, located in the heart of Salt Lake Valley, is a city rich in history and central to the region’s industrial and cultural development. Originally settled in the mid-19th century by Mormon pioneers, the area was initially known for its agricultural roots, with farming and ranching shaping its early economy. By the late 19th century, Midvale transformed into an industrial hub due to the establishment of smelting and refining operations tied to the nearby Bingham Canyon Mine, one of the largest open-pit copper mines in the world. This industrial activity attracted a diverse population of workers, giving Midvale a vibrant and multicultural character.

Over time, Midvale evolved from its industrial beginnings into a residential and commercial center. The development of the historic Main Street district reflects its transition, featuring buildings that highlight its historical and architectural significance. Today, Midvale is a thriving suburban community known for its convenient location near major transportation routes, including Interstate 15 and 215, and its commitment to revitalization and urban development. With a blend of historical charm and modern amenities, Midvale continues to honor its heritage while embracing growth and innovation.

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Coca Cola Brick Ad Park – Versailles, Kentucky

January 13, 2025 0 Comments

Coca Cola Brick Ad Park - Versailles, Kentucky

The Coca-Cola 5¢ brick ads are an iconic piece of advertising history that hark back to the early 20th century, when Coca-Cola was promoted as an affordable and refreshing beverage. These ads were painted directly onto the sides of buildings, often in small towns and along well-traveled roads, to serve as bold and lasting reminders of the brand’s presence. The 5-cent price was prominently featured, reflecting the affordability of a bottle of Coca-Cola at the time, along with the signature red-and-white branding and the classic Spencerian script logo that is still recognizable today.

The brick wall advertisements became a hallmark of Coca-Cola’s marketing strategy, blending seamlessly into the architecture while standing out with vibrant colors and clear messaging. Many of these ads have endured decades of weathering, becoming both nostalgic symbols of Americana and sought-after pieces of historical preservation. Some have even been restored to their original glory, serving as a tribute to the enduring legacy of Coca-Cola’s marketing ingenuity and its place in cultural history.

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Salt Lake Stock and Mining Exchange Building -Utah

January 13, 2025 0 Comments

Salt Lake Stock and Mining Exchange Building -Utah

A view of the entrance to the historic Salt Lake Stock and Mining Exchange Building. Built in 1909 of sandstone and brick, the building has classic Roman and Greek Architectural features, including ionic pillars and a triangular roof. The Exchange played a role in the West’s history as a financial center for the region’s mining activities. It was significantly impacted by World Wars and the Depression in the early part of the 20th century, but saw a revival during the Uranium boom in the 1950’s. In 1954, more than 30 million shares in uranium companies were traded through the exchange. The exchange closed in 1986.

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